L'Oréal boosts production capacity in France to make the most of the perfume boom

Nov 19, 2025 - 07:03
L'Oréal boosts production capacity in France to make the most of the perfume boom
The French group announced it is investing €60 million in its Gauchy plant, in the North of the country. This upgrade will allow the facility to produce 200 million bottles per year, a crucial step as L'Oréal adds Gucci and Balenciaga perfumes to its portfolio.
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